Is this a dead cat bounce?

Creepy piece of news we saw yesterday. Man has a cat called Orville (named after Orville Wright). Orville doesn't have any road sense and ends up being run over. Man feels very sad and wants to immortalise Orville so he taxidermies (is that a word) Orville and then adds helicopter rotor blades to his front paws and Orville becomes an Orvillecopter!

He says it is art and allows Orville to be up among the birds he loved to chase.

I think it's a little sick.